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Mumbrella360

Sydney, 5-6 June 2013

Mumbrella360 is a national conference that discusses everything under Australia's media and marketing umbrella.

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This event report discusses how some of Australia's biggest brands are developing their digital marketing strategies and capabilities.

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This event report discusses the development of new business models in Asia. It draws on insights provided by leading executives from Nike, DDB, Maxus and STW Group.

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This report details how brands can use social media to achieve tangible results and secure deep engagement.

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This event report shows how two brands built strong emotional connections with the Australian public through a mixture of old and new media.