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LONDON: The shopping experience at Argos is undergoing a transformation under new ownership, and the UK retailer aims to achieve a similarly dramatic shift in consumer perceptions with its latest advertising.

News

BEIJING: Chinese e-commerce site JD.com has announced plans to build drones capable of carrying a one-tonne payload for long-distance deliveries.

Article

This article reveals how Argos, the UK retailer, emphasised its competitive advantage of same day delivery on over 20,000 products through a series of 80 targeted ads across TV, digital, social and in-store.

News

HANGZHOU: Computing power and data will drive the future of retail, a senior executive at Alibaba, the world's biggest e-commerce site, has said.

News

MUMBAI: Myntra, India's largest fashion e-commerce portal, publishes close to 50,000 pieces of fresh fashion content every year, as nearly half of adults in urban India – some 200m people - are consuming some form of content online for at ...

Article

This article explains how Myntra, India's most popular fashion e-commerce portal, uses content marketing and influencers to build brand awareness and boost conversions.

Article

This article outlines how Alibaba has created an integrated data ecosystem across its various properties to supercharge its e-commerce offering and boost offline conversions.

News

NEW DELHI: Different retail sectors in India have built particular forms of loyalty with shoppers, and each can learn something from the other, new research suggests.

News

SINGAPORE: China already has the world's largest online grocery market in terms of value, but a new report expects this to double by 2020 on the back of increased smartphone usage, shifting demographics and more focused investment by retailers.

News

LONDON: John Lewis has become feted for its Christmas advertising campaigns but the retailer has also observed that the festive period signals longer term shifts in behaviour, including increased use of smartphones for shopping online.

News

CAMBRIDGE, MA: Online retailers can boost conversion rates by delivering faster page load times and differences of even a few milliseconds can affect outcomes, new research suggests.

News

SINGAPORE: Although Amazon has delayed plans to enter the Southeast Asia region, local e-commerce firm Lazada has announced a partnership with two US companies, Netflix and Uber, to offer a membership package similar to Amazon's.

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SYDNEY: Amazon, the e-commerce giant, has said it will expand its offering in Australia to include retail services with "low prices, vast selection, and fast delivery" later this year.

News

HANOI: More Vietnamese businesses are now using social media to advertise online than are using search engines, a new study claims.

News

DUBAI: Amazon's acquisition of Souq promises to transform not just the online shopping experience in the Gulf, but also the offline as malls and bricks-and-mortar stores rethink their approach.

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SINGAPORE: While more consumers across Asia Pacific are shopping online, security considerations remain a potential stumbling block to faster growth in the sector, according to a new survey.

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BENGALURU: Flipkart, the Indian e-commerce site, has raised $1.4bn in funding but industry observers don't expect the cash will be squandered on discounts and promotions and the CEO has highlighted private label as a major growth area.

News

NEW DELHI/TOKYO: SoftBank, the Japanese telecoms and internet giant, is reported to be in advanced talks as it seeks to engineer a merger between Snapdeal and Flipkart, two of India's largest domestic e-commerce players.

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SINGAPORE: Retailers in Southeast Asia who are not up to speed with their cross-device measurement risk miscalculating key metrics and return on investment for up to 41% of their online transactions, a new study has revealed.

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SINGAPORE: Lazada, the Southeast Asian e-commerce business, is teaming up with FMCG giant Unilever to build an "end-to-end alliance" in the region.

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SYDNEY/BEIJING: Chinese online consumers who buy imported products have some very definite ideas about provenance, with food seen as the preferred purchase from Australia and New Zealand.

News

KUALA LUMPUR: Malaysia has become the first country outside of China to take part in Alibaba's electronic world trade platform (eWTP) initiative, which envisions digital free-trade zones for small and medium-sized businesses.

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BEIJING: A delay on restrictive e-commerce regulations in China has boosted the fortunes of Australian health and nutritional brands that rely on the country's booming online market.

Case Study

This case study describes how Herbalife, a US manufacturer of nutritional goods, regained momentum by working with a global online community - CSpace - to identify which messages would resonate with the target audience.

News

SEATTLE/MEXICO CITY: Amazon began operations in Mexico two years ago, but now online consumers in parts of the country can access free shipping as well as streamed video after the e-commerce giant announced the launch of Amazon Prime.