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BEIJING: Chinese e-commerce site JD.com has announced plans to build drones capable of carrying a one-tonne payload for long-distance deliveries.

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SHANGHAI: Chinese businesses are placing growing importance on brands, a new study says, as they look to move away from a focus on price and address the challenges posed by a consumer society and overseas expansion.

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SHANGHAI: China is already the largest retail e-commerce market in the world, an observation reinforced by a new survey which reveals the extent to which Chinese consumers now rely on social media and new technology when purchasing.

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BEIJING/SEATTLE: Tech giants in both Asia and America are entering the health space, as Alipay introduces free health insurance for users and US pharmacies feel the heat of a potential Amazon debut.

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BEIJING: Total media advertising expenditure in China is forecast to reach RMB 581bn (US$84.4bn) in 2017 with internet spending accounting for 57.2% of that, according to new figures from GroupM.

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This article outlines how Alibaba has created an integrated data ecosystem across its various properties to supercharge its e-commerce offering and boost offline conversions.

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SHANGHAI: Packaging innovations and out-of-home food trends in China offer opportunities to food and beverage brands despite the country's economic slowdown, research has shown.

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SHANGHAI: With consumer spend stagnating in China’s megacities as a result of economic downturn, FMCG companies are turning to provincial China as the next frontier of growth, according to a senior Mondelez executive.

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This article outlines how marketers can capitalize on new consumer trends including eating out, packaging and flavour profiles to grow market share during China's economic slowdown.

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SHANGHAI: Despite Apple's record $800bn valuation, the iPhone giant continues to struggle in China, as new figures show Google's Android OS enjoying 87% market share in the first quarter of 2017, as more phone manufacturers compete.

Article

The aim of this study is to extend an existing method to untangle the effect of taste (intrinsic) versus label information (extrinsic) on repurchase in a new-to-wine market.

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This article outlines how Mondelez is crafting its marketing strategy for Tier 3 and Tier 4 cities in China to grow established brands such as Oreo, and new chewing gum brand Stride.

Article

This article presents the findings of a study, based on 23,000 consumers in 39 countries, examining the media consumption patterns and attitudes towards advertising of the Generation Z cohort, which is now growing up.

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GUANGZHOU: China's sports boom embraces everything from running to tennis, with entrepreneurs both large and small, local and foreign exploring ways to cash in.

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BEIJING/NEW YORK: Luxury brands have detected an upturn in China, although observers have cautioned that the nature of market has changed since the last boom and that brands will need a different approach to be successful.

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BEIJING: AdMaster, a Chinese marketing technology firm, released a white paper last year that highlighted the scale of digital ad fraud in China and now two leading executives from the company have warned that the problem is getting worse.

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SINGAPORE: China already has the world's largest online grocery market in terms of value, but a new report expects this to double by 2020 on the back of increased smartphone usage, shifting demographics and more focused investment by retailers.

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BEIJING/NEW YORK: Chinese fans are taking to crowdsourcing to raise funds to buy outdoor media in support of their favourite celebrities, with New York's Times Square being a popular location choice.

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BEIJING: China's middle class is younger than that of other countries, with most relying exclusively on salaries generated in a few key sectors, according to new research.

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SHANGHAI: Baidu, the Chinese internet giant, is to make its autonomous driving technology open source in a bid to create market dominance in the manner of Google's Android, a development which may accelerate the advent of driverless vehicles.

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BEIJING: Last year 11m cars were recalled in China, just over 120,000 of which were domestic brands, but this apparent discrepancy is not deterring foreign brands from targeting what remains a growing market.

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SHANGHAI: There has been a significant shift in Chinese consumer preferences when it comes to snacking, even over the past six months, according to a new study that says global brands can benefit from China's growing taste for healthy snacks.

Article

This case study for Lenovo, a Chinese multinational technology company and biggest laptop vendor in the world, is about how the brand loosened up its image.

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SYDNEY/BEIJING: Chinese online consumers who buy imported products have some very definite ideas about provenance, with food seen as the preferred purchase from Australia and New Zealand.

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BEIJING: Consumer spending in China is expected to shift towards products and services that embrace health and the environment according to a new study.