The theme of ESOMAR's recent Qualitative 2009 conference in Marrakech was "The Evolving Human" and speakers looked to explore the impact of social interaction on the individual and on brands.

This week we have published the speakers' papers.

Highlights for me have included reading about:

The ESOMAR website has a conference review and accompanying podcast. And for conference reports as they happen, don't forget to visit our Conference Blogs page.