SUNNY VALE, California: Yahoo marketing supremo Cammie Dunaway, whose imminent departure from the online giant was announced last week, is to take up a new role as vp-sales and marketing at gaming titan Nintendo of America.
She will fill the position vacated in the spring by Reggie Fils-Aime, who was promoted to president/coo.
Enthuses Dunaway: "Being able to further shape a leading brand like Nintendo is a tremendous opportunity. I'm looking forward to building on Nintendo's industry-defining reputation as a disruptor, as the company continues to prove that everyone's a gamer."
Among Cocker's first duties will be to oversee the pitch for the online firm's £2.6 million ($5.3m; €3.7m) UK advertising business.
Data sourced from AdAge.com and mad.co.uk; additional content by WARC staff