SINGAPORE: The deadline for the Warc Prize for Asian Strategy, the region's first competition focusing on the strategic thinking behind marketing activity, has been extended by two weeks to 1 April 2011.

The Prize, which is free to enter, will be awarded to the case study demonstrating the most insightful marketing strategy. Entries can be made online via

Submissions will be published on, and the winning paper is to be announced in May, with the author(s) receiving $5,000 (€3,564; £3,069) in cash.

Marketers looking for a few tips can watch a new video in which judge Shawn Warren, Kraft Foods' vice-president marketing, Asia-Pacific, talks about the qualities he will be looking for in Prize entries.

The judging panel will be chaired by Miles Young, worldwide chief executive of Ogilvy & Mather, and also features senior executives from Unilever, Procter & Gamble, SABMiller, PHD, DDB Worldwide and Isobar Global.

To find out more about the Warc Prize for Asian Strategy, click here.

For any other prize-related queries please email

Data sourced from Warc