Americans spend 11% of their life in front of a TV, which should bring some comfort to those fretting over the future of television advertising.
Time and how US consumers use it is the subject of a new government survey. But the Bureau of Labor Statistics' findings, based on 2003 data, hold no jaw-dropping surprises.
Americans watch a lot of television, women do more housework than men, teenagers don't read much and everyone likes to sleep.
The survey, which questioned 21,000 people aged 15+, found ...
The more educated the viewer the less time is devoted to televison, with college graduate workers spending just 1.4 hours in front of it.
Teenagers spend just seven minutes a day reading paper-based materials.
At the other end of the age scale, 75-year-olds read for 72 minutes a day.
Americans on average spend 24 minutes a day shopping, increasing to 42 minutes on a Saturday.
Women have less leisure time than men. They spend an hour a day on housework, while men spend just 15 minutes.
Women with young children have the least leisure time of all, little more than three hours daily.
Nearly one in five people work from home, either partly or fully. Those people with more education are more likely to work at home.
Americans sleep an average 8.6 hours out of every 24, and longer on Sundays.
Data sourced from AdAge (USA); additional content by WARC staff