MILAN: The UK internet arm of Italian telecoms giant Tiscali  has inked a deal with US TV content provider Disney-ABC International Television.

Tiscali UK will now offer on-demand content such as Desperate Housewives, Grey's Anatomy and Lost to its 2.4 million-plus broadband customers. It does so in what has rapidly become a high-octane market.

Rival O2 is about the launch an online TV service in partnership with Disney, Warner Bros, HBO and Paramount; while BT, BSkyB  and Virgin Media are already established players in the pay-TV-on-demand field.

  • Disney is again in the news this week, on Monday rewarding ceo Robert Iger, who assumed the role in October 2005, with a contract extension through to January 2013 at earliest.

    The deal ups Iger's minimum annual performance-based bonus to $10 million (€6.73m; £5.08m) from $7.25m, while his  potential long-term incentive pay increases by $1 million to $9 million a year.

    His base salary remains at a modest $2 million annually; but to compensate for this penny-pinching he was also awarded three million stock options with an exercise value of $29.50 per share.

    If Iger's performance matches his remuneration, he'll be out there batting for Disney alongside Cap'n Jack Sparrow, with Superman and Spiderman thrown in for good measure.
  • Data sourced from and Wall Street Journal Online; additional content by WARC staff