MEXICO CITY - Grupo Televisa, Mexico's biggest broadcaster, could establish its own US network if it fails to acquire Univision Communications, the largest US Spanish-language television and radio group.
Televisa's plan B reportedly includes an alliance with NBC's Telemundo unit, Paxson Communications, or McGraw Hill. Each would offer it a platform for entry into the expanding Hispanic-American media market, which serves more than 10 million households.
However, the broadcaster's first choice remains the acquisition of Univision, valued at more than $12 billion (€9.47bn; £6.5bn), which it is pursuing as a member of a consortium [WAMN: 15-May-06].
© Copyright 2017
All rights reserved including database rights. This electronic file is for the personal use of authorised users based at the subscribing company's office location. It may not be reproduced, posted on intranets, extranets or the internet, e-mailed, archived or shared electronically either within the purchaser's organisation or externally without express written permission from WARC.