Digital radios are slowly claiming their place in the affections of UK listeners.
Latest figures issued by the Digital Radio Development Bureau predict the take-up of the technology will jump to 13 million sets in 29% of households by 2008, up from the current one million digital radios in just 4% of homes.
If forecasts are correct the digital radio industry is set to be worth about £500m ($882m, €710m) within the next four years.
Chairman of the Bureau Ralph Bernard says the rapid expansion will be helped by improving technology and falling prices which will allow digital radios to become mass market products.
A general switch-over from analogue radio signals to digital, as planned for television, is not envisaged [WAMN: 17-Sep-04] at the moment by UK broadcast regulator Ofcom, despite strong lobbying by the industry.
Data sourced from Telegraph.co.uk; additional content by WARC staff