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PRE-PAID BONANZA FOR MOBILE PHONE NETWORKS

News, 01 January 1999

THE ANNUAL FESTIVAL of Saint Visa benefited few more handsomely than the UK’s four mobile networks, which between them collared no fewer than 2.54m new subscribers -’ the majority on pre-paid packages. The largest network, Vodafone, netted 938,000 new subscribers in the three months to 31 December. Cellnet gained 658,000; Orange, 512,000; and One 2 One, 439,000. The latter’s managing director, Tim Samples, hinted at an ongoing reduction in costs: the worry of ‘runaway prices’, he said, would be offset by ‘a number of new service propositions’. There are now an estimated 13m UK mobile phone users.