LONDON: UK communications regulator Ofcom on Monday published its quarterly Digital Progress Report - a snapshot of the British broadband market in the quarter to 30 December 2006. This surveys levels of take-up, usage and the types of services available.
In the seven years since its mass market introduction, broadband has become one of the fastest growing communications technologies.
Over 50% of UK adults now have broadband at home - up from 39% a year ago and a 700% increase over the last four years.
More than thirteen million homes and small and medium-sized enterprises are now connected to broadband, compared with 9.9 million a year earlier and 330,000 in 2001.
Moreover, broadband prices are continuing to fall. Speeds of up to 2 Mbit/s were available for £15 a month in 2006, compared with £50 in 2003.
In 2006 some communications providers started offering broadband services at no extra cost to consumers who bought other services in a 'bundle'.
The practice has become a key factor in influencing ISP choice - with the same proportion of broadband users (27%) citing bundling with other services as they did price.
Other key findings include . . .
- Among all UK adults, 21% owned a Wi-Fi enabled laptop in February 2007, over one third of whom had used public Wi-Fi hotspots to access the internet. In September 2006 there were around 12,000 public hotspots in the UK, a 32% increase on the previous year.
- One in three UK adults said they owned an internet-enabled cellphone in February 2007 and half of those had used it to go online.
- In 2006 residential and SME connections generated £1.84bn in revenue for broadband providers, a 15-fold increase in six years.
To view the full Ofcom report click here.
Data sourced from Ofcom (UK); additional content by WARC staff