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Motorola Talks to Media Agencies

News, 10 January 2001


Electronics giant Motorola has announced it is in talks with three agencies regarding its media planning and buying account.

The trio are incumbent Universal McCann, MindShare and Initiative Media.

Although the talks are not believed to constitute a full review, a decision is expected in late February or early March as to who will handle the account.

News source: Advertising Age - Daily De