As of January 1 Rene Milliaressis (42) will take up the newly created position of chief operating officer at Bcom3’s Starcom MediaVest Group.

Currently president of strategic planning at New York-based MediaVest USA, Milliaressis pack two decades of media experience beneath his belt and is credited with the creation of Starcom’s dedicated Procter & Gamble Brand Advocate Unit.

Another key new position, director of product development reporting direct to Milliaressis, will be filled by Britain's Richard Beaven (35). He joins the New York office from MediaVest’s London sibling Starcom Motive where he currently toils as UK executive planning director.

News source: (US)