French luxury goods conglomerate Louis Vuitton Moet Hennessy has begun negotiations with agency networks about worldwide creative duties for its Hennessy cognac brand.

Although Hennessy, currently handled in-house, has not been regularly advertised of late, LVMH has announced it wants to step up the marketing for the brand.

Hennessy marketing director Cor Debois is overseeing the review.

News Source: CampaignLive (UK)