NEW YORK: The latest set of numbers from Nielsen Online reveal that in November Google accounted for a staggering 57.7% of all US online searches.

The Mountain View, California juggernaut's success hs been gained at its rivals' expense. Number two search provider Yahoo limps forlornly behind the market leader with a meager 18% share - one third of Google's usage.

While the best that Microsoft's MSN/Windows Live Search can manage is just twelve percent

Data sourced from AdWeek (USA); additional content by WARC staff