What we do

WARC brings together marketing information that helps you grow your business.

Gain knowledge & know-how
Unbiased advice on almost any advertising issue

Stay on top of change
Brand, category and media intelligence from the front lines of advertising

Benchmark your advertising
Find out how the world's most successful brands use advertising

Uncover insights & trends
Build powerful advertising ideas on smart insights

Find data you can trust
Global advertising data to help you make the right judgments
Our clients

WARC is used by major companies from all corners of the advertising industry.

Advertisers
Benchmark your plans and improve your effectiveness

Agencies
Win new business, and grow your existing clients

Media Owners
Drive ad revenue by building a compelling case for your channel

Universities
Educate students, inform teaching and drive research
Explore

Get to know WARC through a few of our most popular resources.

Topics
Best practice and guidance on 100+ marketing topics

Case Finder
Search our cases by industry, media and more

Awards
Submit your case study to one of WARC's free-to-enter awards schemes

News & Opinion
Daily coverage of key developments for marketers worldwide

Webinars
Learn how to tackle marketing challenges from leading experts in our series of in-depth webinars

Best Practice
Information and best practice guidance on key marketing topics

Trends
Uncover emerging trends using reports from WARC and trusted partners around the world
Contact us

Our offices around the world.

Full details for all offices

Americas
2233 Wisconsin Ave NW
Suite 535
Washington, DC 20007
United States
t: +1 202 778 0680
e: americas@warc.com

Asia Pacific
20A Teck Lim Road
088391
Singapore
t: +65 3157 6200
e: asiapacific@warc.com

EMEA
85 Newman Street
London
W1T 3EU
United Kingdom
t: +44 (0)20 7467 8100
e: enquiries@warc.com
Gunn Report

Browse the global index of creative excellence in advertising.

Go to Gunn Report Homepage

Gunn 100
The world's best creative work

WARC 100
The world's top effectiveness campaigns

Gunn Media 100
The world’s best media strategies

Reports & Research
Exclusive content on creativity and its role in driving effectiveness

Gunn Library
Search 5000+ pieces of creative by category, media and country

About
An overview of Gunn: the global index of excellence in advertising

Get a demo Do I subscribe? News sign-up Sample reports

Ford on Verge of Roster Upheaval

News, 23 November 2000

Motor giant Ford is rumoured to be on the verge of announcing major changes to its European and global rosters.

Young & Rubicam has, it is thought, been awarded the $75 million global duties for Land Rover, fending off pitches from Grey Worldwide and HHCL in London.

The motor group is also believed to have selected Ogilvy & Mather Worldwide to handle Ford’s entire European oval brand account (covering all cars displaying the oval Ford badge). This would mean that O&M has picked up several brands, such as the Galaxy range, from WPP sibling Young & Rubicam.

Ford declined to comment, saying it would make a statement next week.

News source: Advertising Age - Daily Deadline

Send feedback

www.warc.com

All rights reserved including database rights. This electronic file is for the personal use of authorised users based at the subscribing company's office location. It may not be reproduced, posted on intranets, extranets or the internet, e-mailed, archived or shared electronically either within the purchaser's organisation or externally without express written permission from WARC.

Latest