Five bidders are battling for the US entertainment assets of Vivendi Universal.
Offers were due in Monday, and were received from cable group Liberty Media, movie studio Metro-Goldwyn-Mayer, a consortium led by Vivendi board member Edgar Bronfman Junior and another group headed by oil billionaire Marvin Davis. In addition, General Electric, owner of the NBC television network, sent a letter declaring its interest.
Notable by its absence is Viacom. This group was interested in the unit’s cable-TV assets, but Vivendi is keen to sell the division – which also includes movie studios and theme parks – intact. However, Viacom may still be able to enter the race at a later date.
The Davis and Bronfman consortia have reportedly both bid for Universal Music Group as well as the other assets. Both are said to want 70% of the businesses, with Vivendi retaining a minority stake. Other offers have not included the music unit.
Bids are thought to value the entertainment portfolio at around $13 billion (€11.3bn; £7.8bn).
Data sourced from: multiple sources; additional content by WARC staff