LONDON: The judging panel for the Effective Use of Partnerships and Sponsorships category in the 2016 Warc Media Awards has been finalised and includes senior figures from the publishing and agency worlds.
The Warc Media Awards are a comprehensive set of awards with a $40,000 Prize fund that will reward pioneering communications planning which has made a positive impact on business results for brands around the world.
There are four categories: effective use of tech; effective integration; effective use of partnerships and sponsorships; and effective use of data.
Entry is free and papers submitted as effectiveness case studies are welcomed from any territory or discipline. Further details, including entry kit and entry form, can be found on the Warc Media Awards website. The deadline for entries is 19 September.
Warc Media Awards
As previously announced, the effective use of partnerships and sponsorships panel will be chaired by Ron Amram, VP/Media at Heineken USA.
Joining him will be Anna Watkins, the outgoing managing director of Guardian Labs and soon-to-be partner at Mofilm, and Brandon Keenan, Brand Partnerships/Europe at Buzzfeed.
From the agency-side, judges include Tim Crow, chief executive at Synergy, Jess Greenwood, VP/Content and Partnerships at R/GA, Kerry Hemmerich, EVP/Group Client Director at Spark SMG, Henry Lewis, Partnerships Director at OMD UK, Dan Wood, managing partner and Head of Partnerships at Mediacom, and strategic marketing consultant Brian Goldstein.
Short biographies of all judges announced can be read on the Prize website.
Gold, Silver and Bronze winners for the highest-scoring cases will be awarded across the four categories with a $7,000 Grand Prix for the best paper. Judges will also grant three $1,000 Special Awards in each category.
Data sourced from Warc