Men's football tends to hog the headlines. But, says Luca Massaro of WePlay, a growing interest in women's sport means the FIFA Women's World Cup in Canada has become a major point of engagement for fans and brands this summer.
Warc
Men's football tends to hog the headlines. But, says Luca Massaro of WePlay, a growing interest in women's sport means the FIFA Women's World Cup in Canada has become a major point of engagement for fans and brands this summer.
Warc
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