As I previously posted, Geoffrey Precourt has been at the IAB Leadership Conference this week and he's written two more reports, available for free on warc.com:
- M&A Analysis of the Digital Media Industry - Tolman Geffs, co-president of the Jordan, Edmiston Group, Inc.
- Surviving as an agency in the digital future: advice from a digital agency head - Bryan Wiener, ceo of digital agency 360i
If you missed the first two reports, you can find them here.