Philip Morris's Kraft Foods subsidiary has appointed its first woman chief executive, Betsy Holden. She succeeds Robert Eckert, who is becoming Mattel's chief executive
News source: Wall Street Journal

Stephen Graham, VP-marketing communications worldwide at AT&T Corp, has stepped down just three months after H. Eugene Lockhart quit as president of the group’s consumer division. Graham, whose departure had been rumored, resigned “to pursue other interests”. He was known to be agitating for change within AT&T and had sought a more empowered role as chief marketing officer. Succeeding him with the title of director of marketing communications for the consumer division, is Cathy Constable, former marketing communications division manager.
News source: Advertising Age - Daily Deadline

CBS unveiled a new fall schedule to advertisers that features a couple of big-budget and big-star shows but plays it safe elsewhere. Overall, the network is adding seven new shows on four nights.
News source: Wall Street Journal

J.C. Penney Co's account has been consolidated at DDB Worldwide after Temerlin McClain, Irving, Texas, resigned its last remaining piece of Penney's business, the $14 million account for St. John's Bay apparel. Temerlin had previously handled handled the entire JCP account and declined to participate in the review.
News source: Advertising Age - Daily Deadline

None of Philip Morris Co’s competitors is so far racing to follow the company in pulling tobacco ads from the back pages of magazines. New York-based Philip Morris, which revealed plans to pull the ads in an interview with The Wall Street Journal, said on May 17 that current commitments will be honored but that the ads will be substituted either with ads from the current responsibility campaign or from Kraft Foods or Miller Brewing.
News source: Advertising Age - Daily Deadline

Siemens, Munich, has handed to Ogilvy & Mather Worldwide, Frankfurt, an estimated $20m-$30m in business for its new Information & Communications Mobile unit.
News source: Advertising Age - Daily Deadline

Fallon McElligott, Minneapolis, rebranded itself Fallon Worldwide. Chairman Pat Fallon said the name change is formalization of what everyone calls the agency anyway.
News source: Advertising Age - Daily Deadline

EarthLink Inc, Atlanta, plans to move its account to TBWA/Chiat/Day said an executive familiar with the situation. The shift follows creation of a major alliance in January between the No. 2 internet service provider and Apple Computer.
News source: Advertising Age - Interactive Daily

The Internet Advertising Bureau (www.iab.net) and Wireless Advertising Industry Association are combining their wireless interests, as expected. The IAB's Wireless Ad Council and the WAIA merged to form the Wireless Advertising Association, which will promote guidelines globally for wireless Internet and other wireless applications.
News source: Advertising Age - Interactive Daily

DoubleClick, under fire for its consumer privacy policies, appointed seven new members to its Consumer Privacy Advisory Board, an independent board of consumer advocates, security experts and authorities in the field of online privacy.
News source: Advertising Age - Interactive Daily

Bernard Gershon is promoted to senior VP-general manager, ABCnews.com, part of GO.com, from VP-general manager, ABCnews.com. He will be based in New York.
News source: Advertising Age - Interactive Daily

The Iomega Corporation has selected Publicis & Hal Riney in San Francisco, part of Publicis S.A., to handle its account, with billings estimated at $30m to $35m.
News source: New York Times

Various, as attributed above