MILAN: The UK internet arm of Italian telecoms giant Tiscali has inked a deal with US TV content provider Disney-ABC International Television.
Tiscali UK will now offer on-demand content such as Desperate Housewives, Grey's Anatomy and Lost to its 2.4 million-plus broadband customers. It does so in what has rapidly become a high-octane market.
Rival O2 is about the launch an online TV service in partnership with Disney, Warner Bros, HBO and Paramount; while BT, BSkyB and Virgin Media are already established players in the pay-TV-on-demand field.
The deal ups Iger's minimum annual performance-based bonus to $10 million (€6.73m; £5.08m) from $7.25m, while his potential long-term incentive pay increases by $1 million to $9 million a year.
His base salary remains at a modest $2 million annually; but to compensate for this penny-pinching he was also awarded three million stock options with an exercise value of $29.50 per share.
If Iger's performance matches his remuneration, he'll be out there batting for Disney alongside Cap'n Jack Sparrow, with Superman and Spiderman thrown in for good measure.
Data sourced from mad.co.uk and Wall Street Journal Online; additional content by WARC staff