America’s Federal Trade Commission last night (Thursday) triumphed over Congressional and Senate opposition to its mooted ‘do not call’ bill to restrict telemarketers from making unsolicited calls to consumers.
Some House leaders had argued strongly for the bill to be implemented in two separate stages – defying popular sentiment that it should become law and fully operational before the end of 2003.
But following intensive lobbying from consumer groups, the hurdles were removed and the FTC was accorded immediate authority and funds to get the bill under way.
Enactment of an omnibus appropriations bill containing both provisions is expected in the House and in the Senate by this weekend.
Data sourced from: AdAge.com; additional content by WARC staff