TBWA/Chiat Day, Playa del Rey, California, agency of record since 1998 for business services retail chain Kinko’s, has quit the race to retain the $30m creative and media account despite winning through to the final shoot-out. The shop gave no reason for withdrawing its bid.
The hats remaining in the ring belong to Omnicom’s GSD&M in Austin, Texas; the Richards Group in Dallas; Interpublic’s Temerlin McClain in Irving, Texas; and the Chicago office of WPP Group network J Walter Thompson.
Kinko’s expects to announce the victor by the year end.
News source: New York Times