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Sam Peña-Taylor

Programmatic is a term surrounded by noise. It goes along with persistent calls for more data, and more insight from across the industry.
Welsh people don't often get much to cheer about. And yet we do - often.
"As far as I know," David Ogilvy said, "I’m the only creative genius who started his career in research." The ARF David Ogilvy Awards celebrate the extraordinary and creative use of research in powering effective advertising.
The DBA Awards, published earlier this month on, recognise design projects that are creatively and commercially effective.