Emma Chiu
Opinion
08 January 2021
•
A young generation poised to “save the world” is stepping into adulthood amid a global pandemic and economic recession.
Opinion
02 June 2020
•
The gap between situational change and reality creates tension. Brands that respond to these tensions stand the best chance of successfully navigating COVID-19 and the oncoming recession.
Opinion
07 November 2019
•
What should be the balance between data and creative people? How can you make a success of your martech investment? Experts gave their views to Amy Rogers and Dr Emma Slade.
Opinion
29 October 2019
•
Powerful as MarTech might be, it does not replace an agency for strategic insight – Amy Rodgers and Dr Emma Slade explore the practitioners’ view.
Opinion
24 October 2019
•
Marketing technology has become a growing necessity for brands in recent years as digital technologies have boomed and the need to automate and optimise processes for competitive advantage have increased – here experts discuss how to get that investment over the line.
