BrandIndex

This month, mineral water Aqua is the brand which has achieved the highest uplift in its Ad Awareness over the past month in Indonesia.
This month, Apple’s iPhone achieved the highest uplift in Ad Awareness of any brand in the UK with a +7.9 change Made in the company’s clean and crisp style, Apple’s latest advert displays the key features behind Apple’s newest range of iPhones, including enhanced cameras, facial recognition technology and the fastest processing chip ever used in a mobile phone.
The US fried chicken chain, Popeyes, saw its advertising awareness go flying after a quick reaction to selling out of its crispy chicken sandwich nationwide.
During August, Tesco achieved the highest uplift in Ad Awareness of any brand in the UK with a change in score of 4.3.
During August, chocolate malt drink Milo is the brand which has achieved the highest uplift in its Ad Awareness over the past month.
During August, the brand with the highest uplift in Ad Awareness in the US is Capital One. One of America’s largest bank chains, Capital One, is seeing advertising gains after announcing a partnership with pop-star Taylor Swift to launch her new album, Lover.
During July, Samsung’s latest TV advert had the largest cut through of any brand in terms of Ad Awareness in the Kingdom of Saudi Arabia (KSA).
Betting and gambling brand Ladbrokes is the brand which has achieved the highest uplift in its Ad Awareness score during July in Australia.
In July, the brand with the highest uplift in Ad Awareness in the US was Amazon Prime. Following its namesake shopping holiday, Amazon Prime continues to see a steady increase in advertising awareness across the United States.
In July, EuroMillions achieved the highest uplift in Ad Awareness of any brand in the UK, followed in second place by its closely-linked parent company The National Lottery.
This month, Santander achieved the highest uplift in Ad Awareness of any brand in the UK with a +7.9 change in score.
This month, the brand with the highest uplift in Ad Awareness in the US is suncare brand Coppertone. Coppertone is heating up its advertising strategy for the summer season with social media partnerships that highlight its shimmery sunscreen Coppertone Glow.
Grab, the Singapore-based technology company offering ride-hailing transport services, food delivery and payment solutions, is the brand which has achieved the highest uplift in its Ad Awareness over the past month.
During May, Red Bull earned the biggest rise in its advertising awareness in the United States among brands tracked by YouGov.
During May, Telstra was the brand that achieved the highest uplift in its Ad Awareness of any brand in the Asia Pacific region.
Amazon.ae is the brand which achieved the largest rise in its Ad Awareness in the UAE during May. The uplift coincides with Amazon and Souq announcing the launch of Amazon.ae at the beginning of the month.
In May, Sainsbury’s achieved the highest uplift in Ad Awareness of any brand in the UK – a +7.5 change in score.
M1 is the brand which has achieved the highest uplift in Ad Awareness of any brand in Singapore over the past month.
Marks & Spencer achieved the highest uplift in Ad Awareness of any brand in the UK during April – a +8.9 change in score.
The brand which achieved the largest rise in Ad Awareness in the UAE during April was ADNOC Distribution.
During April, Home Depot was the brand that earned the biggest rise in its advertising awareness in the US.
Samsung Galaxy is the brand that achieved the biggest rise in Ad Awareness in the US during March. At the start of the month, Samsung Galaxy’s Ad Awareness score (whether someone has seen or heard an advert broadcast by a company in the past two weeks) was 17%.
During March, Changi Airport was the brand which achieved the highest uplift in its Ad Awareness. The rise coincided with the upcoming opening of Jewel, the brand’s new ‘go-to’ destination in Singapore.
Samsung is the brand that has achieved the greatest uplift in its Ad Awareness in both the UAE and KSA in March.
The ad which achieved the highest uplift in awareness in the UK during March was from the National Lottery, as it launched Set for Life, its first new game in 13 years.