BrandIndex

Mobile-video platform Quibi saw the greatest increase in ad awareness in the US during April. Quibi might be going after YouTube.
During April, EE achieved the highest uplift in Ad Awareness of any brand in the UK with a +6.3 rise.
During April, food delivery platform Foodpanda is the brand that has achieved the highest uplift in its Ad Awarenes.
During April, Dubai Police saw the highest uplift in Ad Awareness of any brand in the UAE. As the world fights COVID-19, Dubai Police are educating and advising the public on how to protect themselves in the midst of this health crisis and also sharing thanks and appreciation to the frontline police personnel.
Disinfectant brand Dettol is the brand that has achieved the highest uplift in its Ad Awareness during March.
During March, Dettol saw the highest uplift in Ad Awareness of any brand in the UAE. The brand is continuing to use various channels to voice public service messages to “help stop the spread of respiratory viruses” and inform viewers on how to stay protected from germs (in a variety of scenarios, including travelling and playing sports).
During March, beer brand Guinness achieved the highest increase in Ad Awareness of any brand in the US.
During March, streaming platform Disney+ achieved the highest uplift in Ad Awareness of any brand in the UK with a +11.2 change in score.
During February, Colgate achieved the highest uplift in Ad Awareness of any brand in the UAE. This success follows the launch of its new product, Natural Extracts toothpaste, containing activated charcoal and mint.
Planters registered the highest increase in Ad Awareness of any brand in the US during February . Cuteness sells – and nut company Planters’ latest ad campaign is yet another example of that.
During February, high street fashion retailer Marks & Spencer achieved the highest uplift in Ad Awareness of any brand in the UK.
Exercise is all about routine. And it appears that Planet Fitness has a routine of being YouGov’s Ad of The Month every January.
During January, Etihad Airways achieved the highest uplift in Ad Awareness of any brand in the UAE. The rise in ad awareness coincides with a busy communications month for Etihad Airways.
During January, Colgate achieved the highest uplift in Ad Awareness of any brand in the UK . Colgate enjoyed the greatest improvement in ad awareness of any brand during January.
During January, digital payments service ViettelPay is the brand that has achieved the highest uplift in its Ad Awareness.
During December, On the Beach achieved the highest uplift in Ad Awareness of any brand in the UK. With many brands releasing Christmas adverts in November, travel provider On the Beach takes the title as December 2019’s ad of the month.
Peloton raced its way to the top of the US advertising hill in December. Over the last four weeks, the exercise bike brand had one of the most significant increases in Ad Awareness, a YouGov metric that tracks whether someone has seen or heard an advertisement by a company in the past two weeks.
During December, skincare and cosmetics brands Clinique was the brand that achieved the highest uplift in its Ad Awareness.
Hair care brand Sunsilk achieved the biggest uplift in Ad Awareness in the UAE in December. Sunsilk’s ‘Rethink Pink’ campaign has struck a chord with UAE residents, especially women.
Budget accommodation booking platform RedDoorz is the brand that has achieved the highest uplift in its Ad Awareness during November.
Disney+ is the fairest of them all – at least when it comes to advertising awareness. According to YouGov Plan & Track, Disney+ had one of the most significant increases in Ad Awareness scores (which tracks whether someone has seen or heard an advertisement by a company in the past two weeks) between October 24 and November 24.
In November, John Lewis achieved the highest uplift in Ad Awareness of any brand in the UK with a +27.6 change.
Global Village saw the biggest uplift in Ad Awareness in the UAE in October following the multicultural attraction’s re-opening campaign Global Village is the brand that has achieved the greatest uplift in its Ad Awareness in the UAE in October.
This month, low-cost airlines Scoot is the brand which has achieved the highest uplift in its Ad Awareness over the past month .
Restaurant chain IHOP is the brand that has most successfully boosted awareness during October. IHOP saw a sharp uptick in advertising awareness this past month after it launched a campaign that featured Addams Family-themed menu adaptations.