01 October 2023 • Niche communities are cultural spaces that may actually have a huge fan base. Culture Group’s Acacia Leroy tells WARC Asia Editor Rica Facundo why and how marketers need to target and research these communities.
03 September 2023 • Anime is a massive opportunity for Southeast Asian marketers to build brand equity and relevance, and Culture Group’s Acacia Leroy explains how to leverage it.
About Acacia Leroy
Acacia Leroy is Head of Trends and Insights at Culture Group.