A comparison of mail, fax and web-based survey methods

Patrick J Moreo, Bill Warde and Cihan Cobanoglu

This study compares mail, fax and web-based surveys in a university setting for response speed, response rate and costs.
  

A Comparison of Mail, Fax and WebBased Survey Methods

Cihan CobanogluUniversity of Delaware Bill Wardeand Patrick J. Moreo Oklahoma State University

Introduction

As the number of internet users in the world doubles every year, reaching 100 million in 1998, researchers are using internet tools such as email and webbased surveys more often. According to Dillman (1999), the most significant advances in survey methodology during the twentieth century were the introduction of random sampling in the 1940s and telephone interviewing in the 1970s. However, researchers today are witnessing similar, if not bigger, significant...

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