Newfoundland & Labrador Tourism: Find Yourself

This campaign, for the tourism agencies of the Newfoundland and Labrador regions of Canada, was targeted at sophisticated travellers looking for an unspoiled destination that was off the beaten track.

Newfoundland & Labrador Tourism: Find Yourself

Target

Section I — Basic information

Business Results Period (Consecutive Months):January 2009 -June 2011
Start of Advertising/Communication Effort:January 12, 2009
Base Period as a Benchmark:Calendar...