Pond's: Face My Love

The case study describes how Ponds, the facial wash brand, targeted teenage girls in the Philippines through a series of creative online educational videos.

Pond's: Face My Love

OgilvyOne Worldwide Manila

Entry Information

Country where program ran: PhilippinesProgram start date: 06/01/12Program end date: 08/31/12Advertiser/Client Name: Cesca SilvestreProduct/Service Description:Pond's revamped its facial wash range...

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