Warc Briefing: Twitter
Definition:Twitter is a free social media site that allows users to send and read instant short messages.
Quick facts
- Twitter built a base of 100m users from scratch in less than four years.
- The number of daily Tweets worldwide rose from 55m to 155m in the year to April 2011.i
- Indonesia's internet population is almost twice as likely to use Twitter as that of the USA.ii
History and future outlook
Twitter is the poster-child for the Now Web – the world of real-time, largely unfiltered online information, entertainment and communications.
Like many earlier...