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European media preferences
Europe is still far from culturally homogenous in terms of advertising and marketing communication. For example, word-of-mouth is substantially more influential in Germany than in France.
By only relying on personal opinions or guesswork, not facts, you risk wasting millions of dollars, losing credibility and impact.
Access unbiased, evidence-based insights that save you time and help you make marketing choices that work.
WARC consistently delivers valuable insights that help to make me look like an expert in front of my colleagues and clients.
Strategy Partner, Fetch
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