Business Ethics - Making the World a Better Place

Michele Corrado
and
Charlotte Hines


INTRODUCTION

Ethics, in the Concise Oxford Dictionary is defined as the treating of moral questions. But whose morals? And which moral questions? The issues are diverse from environmental concerns, to animal welfare issues, labour practices, fair trade, health concerns and a recent entrant on the scene: biotechnology from genetic modification, to patenting of genes, to cloning.

The Chambers Dictionary perhaps gets closer to providing a workable definition: A code of behaviour considered correct. Maybe a combination of consumer pressure on companies and governments, and regulatory forces will determine what society considers correct though even then this would not satisfy everyone. The market will segment into the ethical die hards, the dont cares, and the various groups in between.