Virgin Media: Broadband

DDB

THE TEAM

Guy Bradbury - Group Creative Director
Chris Lapham - Copywriter
Aaron McGurk - Art Director
Luke Flynn - Digital Creative
Brendan Howell - Digital Creative
Richard Atkins - Flash Advertising Director
Daniel Westin - Designer
Blake Cuthbert - Digital Account Director
Andrew Ballantyne Gilbert - Senior Account Manager
Brenda Petersen - Project Manager

WHAT IS WONDERFUL ABOUT THIS WORK?

Whether you have 10Mb or 50Mb, fast broadband is just fast broadband until you demonstrate the tangible benefits. Speedy Gonzalez garnered three times as many customers for our top level XXL Broadband and Sales of Virgin Broadband increased 14% year on year.

WHAT DETAILS OF THE STRATEGY MAKE THIS A WINNING ENTRY?