Making the Tough New Business Decisions
Mark GoldsteinFallon Worldwide
Ok, the first thing I want to do is defuse the potential “asshole factor”. That's the feeling agency people get at the beginning of every speech by another agency guy.
“Oh, he's an asshole and now he's just going to go on about shit they do that I have no respect for.”
If I were in your seat, that's what I'd be thinking. Hell, I'm up HERE and that's what I'm thinking.
So, I want to show you what my days are like.
[SLIDE OF TANKER]
I constantly worry about...