Tech trends from the 2013 Cannes Lions: Insights from Mindshare

This article provides a brief round-up of some of the latest developments, partnerships and strategies of a range of digital media companies and platforms present at the 2013 Cannes Lions International Festival of Creativity.

Tech trends from the 2013 Cannes Lions: Insights from Mindshare

Norm JohnstonMindshare

Everyone from Jensen Button to P. Diddy made an appearance at the 2013 Cannes Advertising Festival. However, as per previous years, much of the action took place "off Palais". Here are the notes of Norm Johnston, Mindshare's Chief Digital Officer, on those smaller meetings staged in numerous hotel suites, penthouses, and beach venues.

Twitter gets a penthouse

In a mere two years Twitter has gone from informal chats on a beach sofa to taking top executives through its plans in a swanky penthouse overlooking the Palais....

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