The Latino Influence Project: How Latinos are influencing non-Latinos living among them

This paper discusses results of the Latino Influence Project, a research initiative carried out among the US Hispanic population to quantify the extent to which Latinos are influencing the non-Latinos around them.

The Latino Influence Project: How Latinos are influencing non-Latinos living among them

Holly McGavock and Andrew SpeyerWing

Welcome to the Latino Influence Project

The rapid growth of the Latino population, along with the release of 2010 Census data demonstrating that one-in-six people in the U.S. is now Hispanic, have made conversations about Latino assimilation and acculturation ubiquitous. More recently, however, close observers have started to notice not just that Latinos are being influenced by the U.S. culture around them, but that, more and more, they are actually influencing mainstream culture.

Numerous popular anecdotal examples of this influence exist. If...

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