Bringing little surprises to life with National Lottery Scratch Cards

This case describes a campaign for the National Lottery in the Irish Republic to reverse declining sales of scratch cards.

Bringing little surprises to life with National Lottery Scratch Cards

DDFH&B

Company profile

The DDFH&B Group consists of DDFH&B Advertising, Mindshare Media, Goosebump, Bespoke with Direction and RMG - the largest Irish companies in creative advertising, media buying and customer relationship/ digital marketing respectively. Together, we provide channel neutral, integrated marketing communications campaigns that deliver real, measurable results.

We achieve this level of integration by working in a number of small, multi-disciplined teams - we call this 'funsizing'. We continue to be one of the most successful agencies in Ireland and are happy to continue to work with great clients...

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