Action Against Hunger (Spain): The Sharing Experiment

As part of World Food Day Action, the NGO Against Hunger launched a campaign in Spain to raise awareness and funds amongst the general public concerning the world's hunger problem, with particular emphasis on acute child malnutrition.

Action Against Hunger (Spain): The Sharing Experiment

Shackleton

Entry Information

Category: Not-For-ProfitCountry where program ran: SpainDates program started/ended: October 2011 – May 2012

Product Description:

As part of World Food Day Action, the NGO Against Hunger launched a campaign to raise awareness and funds amongst the general public concerning the world's hunger problem with particular emphasis on acute child malnutrition, a disease that kills over 3.5 million children each year.

Advertiser/Client Name: Action Against Hunger (Spain)Media Channels: Social Networking, TV/Video/Radio, Web Development, Email

Website:http://www.judgingishard.com/campana/echo/experiment

Note:The campaign video accompanying this case...

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