MillerCoors: It's England time

Andy England is executive vice president and chief marketing officer of MillerCoors, the joint venture of SABMiller and Molson Coors that was set up to compete with US beer market leader Anheuser-Busch InBev.

MillerCoors: It's England time

Todd Wilkinson

When Andy England became executive vice president and chief marketing officer of MillerCoors in 2008, the dynamic Englishman had a simple goal: "We're determined to build the best portfolio in the beer business," he said of the brewing powerhouse that emerged from a joint venture between London-based SABMiller and Denver and Canada-based Molson Coors.

The intent of the alliance was to better compete against Anheuser-Busch InBev. According to industry figures, A-B InBev has a 50 percent share of the U.S. beer market compared to 30 percent for MillerCoors, but England remains determined to close...

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