Television Broadcasting Stations (Global Industry Overview)

This paper provides an overview of the global broadcast television industry. The paper gives a snapshot summary, with additional sections on the industry's development, organisation and structure, current conditions and its leading companies and countries.

Global Industry Overview: Television Broadcasting Stations

The television broadcasting stations industry is comprised of companies that broadcast television programs to the public, including commercial, religious, educational, and other television stations. The industry also includes organizations that primarily provide television broadcasting services as well as and produce programs.

Industry Snapshot

In the early twenty-first century, television broadcasting stations faced more challenges than ever as the number of options for mass communications and information technology grew exponentially. Cable television was followed by satellite broadcasting and the Internet, which became threats to, and possible partners with, traditional broadcast stations. While it was unlikely...

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands