Books that influenced me

Peony Wu

The chief digital officer at Ogilvy & Mather China, reveals some of the books that have had the greatest influence on her life and career.

Books that influenced me

Peony WuOgilvy & Mather China

Peony Wu, chief digital officer, Ogilvy & Mather China; managing director, Neo@ Ogilvy Greater China

As chief digital officer for Ogilvy & Mather China, Peony Wu oversees the Group's cross-discipline, cross-market Digital Council. As MD for Neo@Ogilvy Greater China, she is responsible for the agency's operations across mainland China, Taiwan and Hong Kong. Previously, she was VP of OgilvyOne China until mid-2007 and is also a former regional marketing director at Motorola Asia-Pacific. Before joining OgilvyOne, she led the regional and local businesses for Andersen Consulting (now Accenture) and Delirium,...

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