How An Ad Built a Small Park on Harlem

At the American Association of Advertising Agencies (4A's) Western Region Convention in 1971, Richard K.

How An Ad Built a Small Park on Harlem

John Emmerling

First of all, does anybody know of a job for a New York creative guy here in San Diego? This is a great, warm, sunny place and it's certainly a pleasure to be here.

Actually though, I suspect that Lou Scott may have invited me before the theme of this convention was chosen. Your theme is "the next five years," and I'm standing here ready to talk about a two year old ad.

The ad is one that I worked on at Young & Rubicam – it was designed...

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