Books that influenced me

Kitcatt Nohr Digitas chief executive Marc Nohr discusses six of the books that have had the greatest influence on his life, including: Albert Camus' The Plague; Perfect Pitch by Jon Steel; The 22 Immutable Laws of Marketing by Al Ries and Jack Trout; and The Structure of Magic by John Grinder and Richard Bandler.

Books that influenced me

Marc Nohr Kitcatt Nohr Digitas

Marc Nohr's agency career started in account handling, before he migrated into the creative department, made his way up to creative director and then managing director of Burnett Direct Marketing. He also co-founded and floated the UK's first digital download music company. In 2000, he met three partners and created Kitcatt Nohr Alexander Shaw, an agency that went on to win four Agency of the Year titles. In March 2011, the agency merged with Digitas London to form Kitcatt Nohr Digitas, part of the world's biggest digital agency.

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