A Fresh Approach to Home-use testing. Adapting Classic Consumer Product Testing Methodology to Evaluate New Fragrances for Functional and Toiletry Products
Ivor Shalofsky Firmenich S.A., Switzerland
INTRODUCTION
Consumer Product Testing and Extended Usage
A great deal of consumer product testing is carried out on fragrances, particularly those used in functional products, such as detergents, fabric softeners, and hard surface cleaners, and in toiletry products, such as shampoos, shower gels, and toilet soaps.
The major multinational companies which market such products, and are responsible for much of the product testing that is done, tend to take the view that fragrance...