Sina and the Rise of China's Mobile Internet - Global Mobile Internet Conference 2011
David Wolf
Arguably, China offers the most urgent case for extending marketing to the mobile internet. The Global Mobile Internet Congress, held in Beijing in April 2011, certainly backed up that view with some statistics.
The nation will have over 941 million mobile subscribers by the end of 2011, and is expected to pass 1 billion mobile users by the end of 2012. Charles Chao, President and CEO of leading Chinese portal Sina.com, estimates that over 350 million are using mobile devices to access the internet...