Deutsche Stiftung Denkmalschutz: Sculptures begging for historical buildings

Deutsche Stiftung Denkmalschutz (the German Foundation for Monument Protection), is a foundation that focuses on preserving endangered cultural monuments and promoting the idea of monument protection.

Deutsche Stiftung Denkmalschutz: Sculptures begging for historical buildings

OgilvyOne worldwide GmbH

ENTRY INFORMATION

Category: Not-For-ProfitCountry where program ran: GermanyDate program started/ended: 3 November – End of December 2007

Product Description: The German Foundation for Monument Protection is a foundation that focuses its efforts on two tasks: to preserve endangered cultural monuments and to promote the idea of monument protection.

Advertiser/Client Name: Deutsche Stiftung DenkmalschutzMedia Channels:Website: www.ogilvy.de

STRATEGY

Marketplace Challenge:

Germany's historical monuments can only be saved from disrepair at great cost. For this the German Foundation for Monument Protection urgently...

WARC subscribers can sign in to keep reading

Not a subscriber?

Schedule your live demo with our team today

WARC helps you to plan, create and deliver more effective marketing

  • Prove your case and back-up your idea

  • Get expert guidance on strategic challenges

  • Tackle current and emerging marketing themes

We’re long-term subscribers to WARC and it’s a tool we use extensively. We use it to source case studies and best practice for the purposes of internal training, as well as for putting persuasive cases to clients. In compiling a recent case for long-term, sustained investment in brand, we were able to support key marketing principles with numerous case studies sourced from WARC. It helped bring what could have been a relatively dry deck to life with recognisable brand successes from across a broad number of categories. It’s incredibly efficient to have such a wealth of insight in one place.

Insights Team
Bray Leino

You’re in good company

We work with 80% of Forbes' most valuable brands* and 80% of the world's top top-of-the-class agencies.

* Top 10 brands