Point of view: New tools for old ideas
Molly Flatt
It was the American poet Audre Lore who said "there are no new ideas. There are only new ways of making them felt". But to listen to the social media hype, you'd think that the idea of doing business in a human, connected and flexible way is a wonder of the universe.
Of course, little about social media is new. Most of this 'revolution' simply involves us pursuing age-old human behaviours and tactics on an amplified scale. People have always formed passion-based communities; always sought out the authentic and the...